A law firm’s database contains a wealth of information which, when harnessed correctly, can become a useful tool. The LAWMAN marketing function is more than just a contact database, it is a single access point to the information that is held inside the Office Management System. This allows the user to undertake all the marketing incentives essential for a progressive modern practice.
The Marketing System is designed to help your firm grow and develop by enabling you to identify and target key individuals contained within the contact database. This ensures your firm maintains its highest potential for growth. The marketing activity can also be displayed against any Client on the Fee Earner Workstation.
As an extension to our own Lawman Marketing program we can export Lawman data to Microsoft CRM on a regular basis, allowing the user to benefit from the advanced functionality of Microsoft Client Relation Management to fulfil sophisticated marketing requirements.